A new transport policy, scheme or change in service requires gathering both qualitative and quantitative evidence to help determine relevance and likely effectiveness. This involves gathering new data and the analysis of existing data.
All decision-makers, whether governments, private sector developers or rail and bus operators require evidence that their investment will be successful and attract the level of customer base required.
We support both public and private sector decision-makers quest to better understand their stakeholder’s needs and demands. We help our clients choose the right survey technique for their exact purpose and we are often developing new creative ways to reach those groups in society that are often neglected and hard to reach.