TFW South Wales Flat Fare Research

Research Summary

Cardiff Council, local bus operators, and Transport for Wales (TfW) are considering a reduction in the current adult flat fare for bus travel.

TfW have commissioned SYSTRA to undertake research to understand views toward reductions in the flat fare, with a particular focus on the potential impacts the reduced flat fare could have on mode share.

The research will comprise an on-street, face to face survey approach to obtain robust data in Cardiff and Newport regarding:

  • Main mode of transport for travelling in/around Cardiff/Newport and reasons for this;
  • The impact of different flat fare levels on bus travel frequency; and
  • Any prevailing barriers to travelling by bus for those who expect infrequent or non-bus use regardless of changes to the fare level.

Fieldwork is being undertaken by SYSTRA’s approved supplier, sub-contractor Teamsearch.

For those wishing to take part in the survey in the Welsh language, where the interviewer is not able to speak Welsh, participants may either read the questions and select the answers themselves, in Welsh, from the interviewer’s tablet, or they can choose to scan a QR code and complete the survey online in Welsh in their own time, but no later than the fieldwork end date. A QR code will also be offered to participants who cannot take part in the survey in the moment they are approached.

This notice

  • SYSTRA, alongside partners Teamsearch, have been commissioned by TfW to undertake research on flat fares in Newport and Cardiff;
  • SYSTRA, Teamsearch and TfW are committed to making sure that we tell you about the ways in which we use your personal information and that we have the right controls in place to make sure it is used responsibly and kept safe from inappropriate access, theft, or misuse.
  • We are providing you with this notice so you know what data we are collecting from you as part of this research study; what we are going to do with it; and your rights over our use of your personal data.

Your personal data

  • Personal data relates to a living individual who can be identified from that data. Identification can be by the information alone or in conjunction with any other information. The processing of personal data is governed by the General Data Protection Regulation 2016/679 (the “GDPR”), and associated legislation including but not limited to the Data Protection Act 2018.

Who are we?

  • TfW and SYSTRA are joint Data Controller. This means both TfW and SYSTRA have decided how your personal data is processed and for what purposes.
  • SYSTRA is also responsible for collecting and processing your personal data. SYSTRA are Cyber Essentials and ISO20252 accredited (certificate number: 9208368).
  • Teamsearch are sub-Data Processor and will only collect and process your personal data on instruction from SYSTRA. Teamsearch are Cyber Essentials and ISO20252 accredited.

What information is being collected?

The survey will ask questions on:

  • Covid-19 symptoms, in order to ensure interviewers are not at risk of exposure;
  • Consent to proceed with questions;
  • Main mode of transport used for travel in/around Cardiff/Newport;
  • Frequency of travel in/around Cardiff/Newport;
  • Reasons for travelling by main mode;
  • Awareness of recent bus fare promotions, and any impact this may have had on travel behaviour;
  • Likelihood of bus use in the future with differing flat fare levels;
    • For those who anticipate an increase in bus use, what journeys will these be, are they new/existing journeys and, if existing journeys, what mode is being replaced; and
    • For those who do not anticipate an increase in bus use, what barriers to bus use still prevail, if any.
  • Demographic data.

A prize draw with five chances of winning £100 will be offered as an incentive to participate, with the following contact details collected to ensure winners can be informed: name; telephone number; email address. Questions capturing these details are optional.

Data on Covid-19 symptoms, and contact details will not be provided to SYSTRA or TfW, nor linked to survey responses. These details will be securely held by Teamsearch.

How is it collected?

  • The survey is completed face to face, on a tablet, using Askia data capture software. Alternatively, if the QR code option is used, the survey will be completed online by the participant, using Askia data capture software. Askia is a secure software survey platform used for data collection. All data is retained on Teamsearch servers in the UK and is not held by Askia. Askia’s data protection policy for on-premise survey software can be found in section 3 of this document:
Askia Software Agreement

Why is it being collected?

  • Our lawful basis for processing under GDPR is:
    • GDPR Article 6(1)(f): the processing is necessary for our legitimate interests or the legitimate interests of a third party, unless there is a good reason to protect individuals’ personal data which overrides those legitimate interests.
  • We also rely on your Consent to hold your personal data. You may withdraw your consent at any time.
  • Our legitimate interest assessment is as follows:
    • Purpose test: Broader societal benefit from understanding views toward flat fare initiative in Cardiff and Newport;
    • Necessity test: Require Covid-19 symptoms data to ensure safety of our interviewers whilst they conduct face to face interviews. Require contact details to enable delivery of a prize draw to incentivize response rate. Require demographic information to understand how responses differ by different types of people;
    • Balance test: Processing will not cause unjustified harm. Covid-19 symptoms data and contact details will not be shared from Teamsearch to SYSTRA and TfW. Contact details will only be used for the purposes of contacting individuals about the prize draw. All individual rights relevant to processing will apply, meaning individuals have the right to withdraw, erasure, rectification and objection to processing.

How will it be used?

  • TfW, SYSTRA and Teamsearch comply with their obligations under the GDPR by: keeping personal data up to date; by storing and destroying it securely; by not collecting or retaining excessive amounts of data; by protecting personal data from loss, misuse, unauthorised access and disclosure and by ensuring that appropriate technical measures are in place to protect personal data.
  • All personal data held as part of this project is encrypted with a secure password and access restricted to only those working on the project.
  • Your data will be analysed anonymously with all other participant data. SYSTRA will report the findings of the research to TfW. No individual will be made identifiable during reporting.

Who will it be shared with?

  • Data collected and stored by SYSTRA and Teamsearch will be stored in the United Kingdom.
  • Any Covid-19 symptom data and contact details obtained for this research will not be provided to SYTRA or TfW, nor linked to your survey responses.
  • SYSTRA will share anonymised data with TfW at the end of the research, and no other third party. This will not contain any personal or contact information.
  • Reports will not contain any personal data.

How long do we keep your personal data?

  • We keep your personal data for no longer than reasonably necessary. Your data will be kept until 30th March 2023. After this, all personal data will be destroyed.

Your rights and your personal data

You have the following rights with respect to your personal data:

  • The right to request a copy of your personal data which SYSTRA holds about you;
  • The right to request that SYSTRA corrects any personal data if it is found to be inaccurate or out of date;
  • The right to request your personal data is erased where it is no longer necessary for SYSTRA to retain such data;
  • The right to withdraw your consent to the processing at any time;
  • The right, where there is a dispute in relation to the accuracy or processing of your personal data, to request a restriction is placed on further processing;
  • The right to object to the processing of personal data; and
  • The right to lodge a complaint with the Information Commissioners Office.

Contact Details

If you would like:

  • Any more information about the research study, or our use of your data;
  • To request to see the personal data held on you;
  • To request to withdraw your personal data; or
  • To exercise any other of the rights listed above:

Please contact the SYSTRA research manager, Emma Salter,

Should you wish to find out more about SYSTRA’s data protection processes or contact their Data
Protection Officer, please contact SYSTRA’s UK Compliance Team at

To find out more about TfW’s compliance with data protection please click on the following links to review their data protection notices: Privacy Statement - Transport for Wales (

To find out more about Teamsearch’s compliance with data protection please click on the following links to review their data protection notices:

If you have any concerns or questions about data protection or your rights you can also contact the Information Commissioners Office on 0303 123 1113 or via email or at the Information Commissioner’s Office, Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF.

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